HitBeatCLUB UX/UI
July 2025
Client
BlueBoysClub
Type
UX/UI Design
Platform
Responsive Web (PC & Mobile)
Pathby Studio approached the UX design of HITBEATCLUB by first developing a deep understanding of how hip-hop creators search for, evaluate, and purchase sound sources. Through interviews, competitive analysis, and behavioral research, we examined the workflow of producers and rappers who rely on beat marketplaces. This exploration revealed a consistent insight: creators place the highest value on the ability to find the right sound quickly and compare options without friction.
With this foundation, we defined a UX strategy that structures
HITBEATCLUB’s experience as a unified flow of Search → Explore → Play → Purchase → Manage. The home screen was designed as a curated entry point, guiding users naturally into genre-based, artist-based, and mood-based browsing paths. A persistent audio player ensures uninterrupted playback so users can instantly compare tracks while navigating different parts of the platform.
Detailed UX Flow Design
In the detailed UX flow, essential decision-making elements such as BPM, duration, track type (Beat/Acapella), and license information were consolidated directly within each track card to enhance visual scanning efficiency for professional creators. The Purchase Details section was refined to minimize the complexity inherent in license-based transactions, presenting only key information in a clear, structured layout. A consistent scroll pattern allows users to review all purchase history at a glance. The Library and Following sections were designed as creative hubs where users can store and grow their artistic preferences through large thumbnails and metadata-focused layouts.
UI Art Direction & Visual System
In the UI design phase, Pathby Studio established an art direction that captures the immersive atmosphere of the hip-hop sound market. A dark theme, strong contrast, vivid album artwork, and a restrained red accent color were used to preserve clarity while naturally conveying the genre’s visual energy and mood. Each interface prioritizes functional clarity over decoration, employing minimal interactions and a streamlined component system to ensure that the track-centric experience remains uninterrupted.
Responsive Design Across Devices
To maintain a consistent flow and emotional tone across both desktop and mobile environments, a comprehensive responsive UI system was developed. Grid behavior, card scaling, fixed player positioning, and navigational patterns were precisely adjusted to operate with the same rhythm across all screen sizes. As a result, HITBEATCLUB’s UX achieves a balanced combination of speed, precision, and immersion—qualities essential to hip-hop creators working in real production scenarios.
Designing Inspiration for Music Producers
Pathby Studio set out to design a visual environment where hip-hop creators could enter a state of inspiration the moment they begin browsing. Guided by this intention, we crafted a deep, atmospheric backdrop that allows vivid album artwork and sharp typography to rise powerfully into focus—mirroring the instant spark a producer feels when discovering a new beat.
Each track card was composed with precise attention to contrast, spacing, and form so that creators could sense the music even before pressing play. Rather than simply presenting information, the interface acts as a visual catalyst, enabling intuitive comparison and emotional engagement with different sounds.
Grounded in this purpose and design philosophy,
Pathby Studio shaped HITBEATCLUB not as a conventional UI, but as a creative stage that provokes curiosity, fuels artistic instincts, and inspires new sonic exploration.
